Privacy Policy

Last updated: 16 March 2026

1. Introduction

The International Retail Academy ("we", "our", "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your personal information when you interact with us, including through our website, advertising campaigns, and lead forms.

This policy is designed to comply with applicable data protection regulations, including the General Data Protection Regulation (GDPR).

2. Information We Collect

We may collect and process the following personal data:

Information you provide directly

Name
Email address
Phone number
Job title
Company name
Any other information you voluntarily provide through forms, enquiries, or communications.

Technical and usage information

IP address
Browser type
Device information
Website usage data through cookies or similar technologies.

3. How We Use Your Information

We may use your personal information to:

Respond to enquiries or requests
Provide information about our services and programs
Send marketing communications where you have requested or consented to receive them
Improve our website, services, and customer experience
Manage advertising campaigns and evaluate their performance.

4. Advertising and Lead Forms

If you submit your personal information through advertising platforms such as LinkedIn Ads, your information may be used by The International Retail Academy to contact you regarding the services, events, or resources you requested.

Your information may also be processed in accordance with the privacy policies of the advertising platform used.

5. Legal Basis for Processing

We process personal data under the following lawful bases:

Consent – when you voluntarily provide information or opt in to communications
Legitimate interests – to promote and improve our services and maintain business relationships
Legal obligations – when required to comply with applicable laws.

6. Data Sharing

We do not sell or rent personal data.

We may share information with trusted third-party service providers who support our operations, including:

Marketing platforms
CRM systems
Analytics providers
Advertising platforms

These providers process data only on our behalf and in accordance with applicable data protection laws.

7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law.

8. Your Rights

Under the General Data Protection Regulation, you may have the right to:

Request access to your personal data
Request correction or deletion of your data
Withdraw consent for processing
Object to certain types of processing
Request transfer of your data to another service provider.

To exercise any of these rights, please contact us using the details below.

9. Data Security

The International Retail Academy takes appropriate technical and organisational measures to protect personal data from unauthorised access, disclosure, alteration, or destruction.